MO-TION

Swatch Styleframe

hanhui — Tue, 19 May 2009 01:00:52 +0000

Today is our fypj final presentation at 4pm. Good luck (:

Swatch

hanhui — Mon, 18 May 2009 01:11:00 +0000

Swatch Trial

hanhui — Fri, 15 May 2009 01:16:16 +0000

A tryout animation we did for swatch.

Illustration II

hanhui — Thu, 14 May 2009 01:10:01 +0000

Illustration

hanhui — Wed, 13 May 2009 01:12:50 +0000

These are illustration of the swatch that we have chosen.

Storyboard Draft

hanhui — Tue, 12 May 2009 01:11:26 +0000

A rough storyboard did out. Still busy rushing out the graphics and elements.

Idea

hanhui — Mon, 11 May 2009 01:16:18 +0000

Another idea we have come out for our swatch ad. But in the end we decided to follow the other idea, which is more direct.

Concept Development (storyboard Revised)

shavien — Fri, 08 May 2009 11:15:50 +0000

A much more detailed storyboard for the final concept for Swatch Ad that was finalised last Friday evening.

Everything is keeps changing(elements from watch) but yet the Swatch watch stays centralised with time ever-changing, so as to show the idea of constantly changing.

We are using Time as a constant factor.

8 Selected Swatch

hanhui — Fri, 08 May 2009 01:11:40 +0000

We will be working on these 8 watches in our clip to portray our concept: constantly changing.

Swatch Puzzle Motion

hanhui — Thu, 07 May 2009 01:16:19 +0000

[youtube=http://www.youtube.com/watch?v=eSK8WiDeBK8]

I find these ads very interesting. Using kaleidoscope kind of way to portray it.